How many different kinds of addiction treatment centers are there? First we will break them down by type; in-patient and out-patient. Let’s begin with in-patient or ‘residential’. Types of Residential Addiction Treatment Centers Hospitalization – Emergency situation – Usually when a patient has had an overdose they find themselves in a hospital. Inpatient Detox –... View Article...
Congress Responds to Reports of Patient Brokering Late last month, the United States Congress sent letters to eight call aggregators regarding their practices as well as reports of addiction treatment patient brokering. In our opinion, this is more than a shot across the bow. The information in each of these letters comes straight for an... View Article...
The single biggest marketing consideration an IOP or Intensive Outpatient Program needs to consider is location. If you are an IOP in New York City chances are you are not going to have clients from Connecticut unless they commute into New York City every day. In our experience what seems to work the best for... View Article...
Here’s a friendly reminder. If you haven’t checked your website on a mobile device lately you might want to. Google came out with a new algorithm April 21st 2015 and they want all of your web pages mobile friendly to the users. This makes a lot of sense since about 50% of all drug rehab... View Article...
Each of us is born with a long list of things we can’t change, such as our parents or genetics. But one thing you can change is how you use your gifts. Lately I have been working on becoming a better listener, and have discovered a number of interesting results. First, when people talk too... View Article...
OK if you are in the drug rehab and addiction treatment marketing business you already know you are spending a ton of money on SEO and PPC marketing. If you aren’t spending a ton of money on drug rehab PPC and SEO then the guy down the street might be cleaning your clock in SEO... View Article...
I want to have a discussion on addiction treatment marketing. Whether we are going through physical therapy or through addiction treatment there are some basic principles that need to be followed. For example, if an addict of 10+ years enters a drug treatment center or an alcohol treatment center chances are they will have to... View Article...
It is my personal philosophy that self generated leads by the individual drug rehab centers often produce better quality admissions than leads bought through a 3rd party broker. At the same time there are some concerns with the legality of buying leads or buying patients in the drug rehab space. We do not sell leads.... View Article...
There are dozens of places where you can be leaking drug rehab admissions and you would have no idea this is happening unless you take a closer look at your business and are open minded to reevaluating how you are doing things. We are going to look at the actual transactions of the business vs.... View Article...
