Telemedicine – Group Counseling, Online Telehealth (or any other name you might want to call it, such as eTherapy) is coming and it is going to be big! Telemedicine in addiction treatment therapy has just scratched the surface. Think about this for a second – much of addiction treatment is about mental health counseling and... View Article...
It is probably an accurate statement to say that the drug rehab industry is an extremely competitive industry. That said, we don’t know of too many industries that are not extremely competitive. If this is the case and the addiction treatment field is super competitive, then we need to think about the marketing services as... View Article...
Whether you’re launching a new website or just need a makeover for an existing URL, you have a plethora of choices when it comes to design and function. For building a drug rehab website, your best bet is to choose a platform that enables you to make updates and add content easily. The solution that... View Article...
In what seems to be pretty big news in the addiction treatment marketing space AAC American Addiction Centers has acquired one of the largest addiction treatment content publishers. There will be some winners and losers in this acquisition. The biggest winner so far is Wall St. Right now big money wins. Why? Because big money... View Article...
Having worked with over 100 drug rehabs in the past half dozen years I have seen a lot of rehab businesses make many mistakes and they collectively make the same mistakes. It is too bad that there is not some sort of manual to build and maintain addiction treatment centers. For the purposes of this... View Article...
I loved watching this video. He asks a lot of really good questions when it comes to main stream brands like Nike, Mercedes and Apple. Too often we find ourselves investing in people and real estate and basically forget the tip of the iceberg which is the actual consumer facing part of the business and... View Article...
Each of us is born with a long list of things we can’t change, such as our parents or genetics. But one thing you can change is how you use your gifts. Lately I have been working on becoming a better listener, and have discovered a number of interesting results. First, when people talk too... View Article...
If you were to provide a short list of drug rehab agency services it might look something like this. Drug Rehab Branding and Identity – Brand Development Without professional branding and identity the user can get the feeling that thus business is not as serious as others who put the time and effort into a... View Article...
I get a fair amount a calls from entrepreneurs as well as investor types who want to either open a new drug addiction treatment center or want to acquire several addiction treatment centers. The new money is driving up the cost of marketing expenses also know as Google Adwords. By sheer brute force in money... View Article...
If you are building a house you are going to want a strong foundation. Make sure you hire a contractor that knows what they are doing or else you are going to do it over again. I got a call the other day from someone who left a vmail and said, “I want to talk... View Article...
