If you aren’t providing telehealth and telemedicine services right now you want to not only think about it but start taking action ASAP. The latest Corona Virus and Covid19 is forcing all of us to make drastic changes in our personal lives and companies. Patients will be reluctant to come into a residential treatment center... View Article...
Just ask any drug rehab business owner or marketing consultant about their advertising budget for 2019 and the response might a deer-in-the-headlights look. “What advertising?” For the many addiction treatment facility and ancillary industry businesses that relied on PPC rehab marketing to enhance exposure, if their ad budgets could talk, there’d be silence or maybe... View Article...
Addiction-Rep Founder Jim Peake will be attending the 2018 EMP (Ethical Marketing Practices) Addiction Conference to bring his ideas on ethical marketing in the drug rehab industry. Much has changed in the addiction treatment landscape online in the past year since Jim was a speaker and panelist at the 2017 conference. Changes in Google’s algorithm,... View Article...
In this installment of our ongoing blog series on “Expert Advice on Local Drug Rehab Marketing,” we want to introduce readers to the “Local Search Ecosystem” and how it plays a part in marketing treatment centers and programs online. We aim to educate those in the rehab space on the importance and complexity of local... View Article...
Some of the drug rehab marketing best practices require more than just marketing. First and foremost, your addiction treatment center has to have excellent quality clinical care. Excellent quality clinical care starts with your staff. Did your top medical doctor get their degree from a reputable university? It is not always the case but the... View Article...
With drug and alcohol addiction escalating at an alarming rate in the United States, addiction treatment centers have become big business. Corporations, national treatment providers and hospital groups are buying up smaller operators, thereby creating large multi-center organizations with major marketing budgets to spend on Google AdWords campaigns. This has led to ongoing increases in... View Article...
Boost Your Traditional Marketing With An Internet Marketing Strategy Inbound marketing and internet-based channels have become the preferred method of marketing for many companies across the U.S. – and beyond. In the past, businesses turned to public relations outreach, TV and print ads, outbound calling, etc. to try to build an audience as well as... View Article...
There are many options when it comes to getting a website developed, marketed and managed. Yet, it’s not always a smart idea to work with an agency or an independent contractor who doesn’t understand the complexities of the addiction treatment industry. Let’s face it! The industry is dramatically different than those that market traditional products... View Article...
If you’re responsible for the marketing of a drug and alcohol rehab center, you know that digital marketing is both a challenge and an incredible opportunity. On one hand, the Internet is where your clients and their loved ones are now researching treatment options. Yet, because the industry is so specialized, your competitors are all... View Article...
Most internet marketing experts will tell you that the headline is the most important piece of content on a website page. In the saturated market of drug and alcohol rehab centers, this is even more the case. Headlines are truly vital for generating readers’ interest and for SEO purposes. Writing Headlines for Site Visitors A... View Article...
