Tag Archive: Tips And Tricks

In healthcare it’s all about the data.  Quality data can lead to better outcomes.  Quality data can lead to better efficiencies within the business.  A challenge for healthcare companies, especially addiction treatment centers, is that there are so many elements within their business processes.  The problem with most EMR’s (Electronic Medical Records software solutions) is... View Article...

Want to see how fast your website is according to Google?  Then you need to go check their Google Insights tool and put in your company website address.  Now do this with your marketing company.  If their website has lousy marks and your company has lousy marks it is time to change.  Why? This is... View Article...

Digital Marketing Challenges The drug rehab industry has become increasingly competitive. With new local and national treatment providers entering the marketplace, it has become more difficult to rank at the top of search engine result pages (SERPs). Every provider wants to rank high for keyword phrases like “drug addiction” and “drug rehab.” Yet, the reality... View Article...

Whether you are running PPC campaigns or are just focused on organic traffic, the need for landing page optimization is a must for attracting qualified site visitors. Interestingly, many addiction recovery providers never use this valuable form of digital marketing. What Is A Landing Page? Unlike an entire website that attracts visitors from many sources,... View Article...

It is probably an accurate statement to say that the drug rehab industry is an extremely competitive industry. That said, we don’t know of too many industries that are not extremely competitive. If this is the case and the addiction treatment field is super competitive, then we need to think about the marketing services as... View Article...

Most internet marketing experts will tell you that the headline is the most important piece of content on a website page. In the saturated market of drug and alcohol rehab centers, this is even more the case. Headlines are truly vital for generating readers’ interest and for SEO purposes. Writing Headlines for Site Visitors A... View Article...

As the old adage goes, a picture speaks a thousand words. When you consider the visual imagery on your rehab treatment center’s website, it’s easy to understand the importance of using the right photos. Interestingly, when you peruse many industry websites, you’ll find countless unrealistic-looking stock photos that create a sterile, generic image for a... View Article...

Much has been written on the topic of branding. It’s common knowledge that it’s important to have a strong brand identity. Yet interestingly, many rehab treatment centers miss the mark when it comes to creating a brand that truly reflects who they are, what they are, and what they stand for. Why Developing A Successful... View Article...

When it comes to online marketing, there are a handful of mistakes that drug rehab centers seem to make over and over again. And, these can all be very detrimental when it comes to attracting site visitors and getting them to take the next step to acquire more information. The following internet marketing improvements can... View Article...

If you’re responsible for your drug rehab facility’s website, you probably put considerable time and energy into developing content for it. You may have optimized your content for search engines and made sure that each page provided valuable information. However, if there is not a strong, actionable call to action (CTA), you will ultimately find... View Article...