The drug rehab lead generation business is going through a transformation. Addiction treatment centers are churning through 10’s of thousands of calls every day. At the same time those same addiction treatment centers are churning through lead generation companies faster then politicians can change their minds. Drug Rehab Lead Generation Drug rehab lead generation is... View Article...
We are starting to see a lot of this lately, suicide marketing. (Actually it has been in the works for many months or years but just coming to light now). Drug rehabs that have had their lead generation source dry up are in big big trouble. At the same time we are also seeing an... View Article...
Boost Your Traditional Marketing With An Internet Marketing Strategy Inbound marketing and internet-based channels have become the preferred method of marketing for many companies across the U.S. – and beyond. In the past, businesses turned to public relations outreach, TV and print ads, outbound calling, etc. to try to build an audience as well as... View Article...
Someone posted this on my Parents of Drug Addicts Facebook page and thought it was probably one of the most clever ways to eradicate drugs in any neighborhood. I wonder what the results are? Maybe I need to call the Sheriff’s department and find out? Take a look....
When it comes to online marketing, there are a handful of mistakes that drug rehab centers seem to make over and over again. And, these can all be very detrimental when it comes to attracting site visitors and getting them to take the next step to acquire more information. The following internet marketing improvements can... View Article...
In what seems to be pretty big news in the addiction treatment marketing space AAC American Addiction Centers has acquired one of the largest addiction treatment content publishers. There will be some winners and losers in this acquisition. The biggest winner so far is Wall St. Right now big money wins. Why? Because big money... View Article...
Using descriptive names is almost the standard in the drug rehab industry. Why? Because back in the old PPC days google ranked domains with the keyphrases very high. Today much less so. Here is a video of Matt Cutts talking about the Brandable Domain Names vs. Keyword Domains. If I was starting a new addiction... View Article...
Having worked with over 100 drug rehabs in the past half dozen years I have seen a lot of rehab businesses make many mistakes and they collectively make the same mistakes. It is too bad that there is not some sort of manual to build and maintain addiction treatment centers. For the purposes of this... View Article...
I loved watching this video. He asks a lot of really good questions when it comes to main stream brands like Nike, Mercedes and Apple. Too often we find ourselves investing in people and real estate and basically forget the tip of the iceberg which is the actual consumer facing part of the business and... View Article...
Each of us is born with a long list of things we can’t change, such as our parents or genetics. But one thing you can change is how you use your gifts. Lately I have been working on becoming a better listener, and have discovered a number of interesting results. First, when people talk too... View Article...
