If you are planning on opening a new addiction treatment center and you want to fill the seats or the beds in the facility you must plan on how you are going to fill the seats and beds. Too often we have been called after failed attempts in drug addiction treatment centers who have come... View Article...
A Google linked company getting into the drug rehab business? Not as far fetched as you might think. Addiction effects techies too. The good news is that big concerns like Google and Apple have the financial clout to muscle their way around zoning boards. It seems perfectly OK to have a porous southern border and... View Article...
Marketing is incredibly difficult for many industry professionals in the modern marketplace. Potential customers and clients have a dizzying amount of choices available for virtually any transaction they may desire or require, and standing out from the competition is vital for any business’s success. Effective treatment center marketing requires a multifaceted approach and taking proper... View Article...
Insurance providers have been changing and evolving their claim distributions and the way they look at addiction treatment claim payouts since the beginning. Part of the reason is to limit fraud of course but the other reason is that it is a complicated process of checks and balances and mistakes can be costly and when... View Article...
Zoning and licensing your drug rehab is a big deal. You will find most communities will not readily accept a new rehab in their community. We have been working in the addiction treatment space for the past decade, since 2008. There is a lot of activity both in the demand for drugs and the demand... View Article...
Pundits in the addiction treatment field won’t say it, but we will. There is a bloodbath going on in the addiction treatment space especially in the out of network residential treatment centers. The MAT (Medically Assisted Treatment a/la Methadone/Suboxone/Vivitrol) side of the business is growing and growing at a rapid pace and this is where... View Article...
As is the case with most industries, change is coming fast to the drug rehab space. To be clear, that’s a good thing. It means patients are getting better care, and in some respects makes it easier for people to more quickly find the treatment options most appropriate for their circumstances. But this doesn’t mean... View Article...
The next time you unleash your anger and are on the verge of dropping a take-it-or-leave-it ultimatum on someone, I want you to picture this: a tiny, 8-pound dog yapping at the feet of a German Shepherd Tiny has only one arrow in his quiver. He either goes in big and convinces the vastly more... View Article...
The drug rehab lead generation business is going through a transformation. Addiction treatment centers are churning through 10’s of thousands of calls every day. At the same time those same addiction treatment centers are churning through lead generation companies faster then politicians can change their minds. Drug Rehab Lead Generation Drug rehab lead generation is... View Article...
We are starting to see a lot of this lately, suicide marketing. (Actually it has been in the works for many months or years but just coming to light now). Drug rehabs that have had their lead generation source dry up are in big big trouble. At the same time we are also seeing an... View Article...
