Answer the phones please. Answer them all the time and on the first or second ring! NO EXCUSES! If you can’t answer, don’t answer or won’t answer then do something! Use a live answering service if ANY of your calls are going into vmail or ring no answer. One missed admission can pay for the... View Article...
Want to see how fast your website is according to Google? Then you need to go check their Google Insights tool and put in your company website address. Now do this with your marketing company. If their website has lousy marks and your company has lousy marks it is time to change. Why? This is... View Article...
Countless Americans search for substance abuse treatment services every day. While some need treatment locally, others may recognize a need to travel away from negative influences and look for treatment out of state. A treatment center should not focus solely on attracting a local following and must consider the possibility of potential clients from all... View Article...
A Google linked company getting into the drug rehab business? Not as far fetched as you might think. Addiction effects techies too. The good news is that big concerns like Google and Apple have the financial clout to muscle their way around zoning boards. It seems perfectly OK to have a porous southern border and... View Article...
Marketing is incredibly difficult for many industry professionals in the modern marketplace. Potential customers and clients have a dizzying amount of choices available for virtually any transaction they may desire or require, and standing out from the competition is vital for any business’s success. Effective treatment center marketing requires a multifaceted approach and taking proper... View Article...
Whether you own a drug rehab, have invested in an addiction detox or treatment business or work to support their marketing initiatives, there’s one thing that many will forget when it comes to positioning the business to succeed. You need a key differentiator, and here’s why. Without it, you can easily lose focus on what... View Article...
If you own a drug rehab or know someone who does (hint, hint referral?) you’re probably scrambling to do what you can to make the phones ring and convert admits. If you don’t have the LegitScript certification, you’re not running social paid ads so you’ve got to make up for that marketing funnel loss elsewhere.... View Article...
Just ask any drug rehab business owner or marketing consultant about their advertising budget for 2019 and the response might a deer-in-the-headlights look. “What advertising?” For the many addiction treatment facility and ancillary industry businesses that relied on PPC rehab marketing to enhance exposure, if their ad budgets could talk, there’d be silence or maybe... View Article...
In the interests of saving a buck and further lining their deep (or not so deep) pockets, many drug and alcohol treatment and recovery companies make bad decisions that cost them lost profits and reputation, adding roadblocks into their future that, often, cannot be removed. These are just some of the many reasons why you... View Article...
Using the word ‘higher’ in the addiction treatment industry may be taboo, except when you’re talking about search rankings. That’s something addiction treatment facilities, resources, and program owners want to fuel. But how to get there, is really up to you. Is this a commitment you can really sink your teeth into? Or will you... View Article...
