If you are going to go out and purchase a vanity number like 1-800-RECOVERY then talk to a company like RingBoost. We have a vanity number we bought from them and it is 1-781-222-0000. It is an extremely easy number to remember. However, vanity numbers need to be used in the right situations. As far... View Article...
Answer the phones please. Answer them all the time and on the first or second ring! NO EXCUSES! If you can’t answer, don’t answer or won’t answer then do something! Use a live answering service if ANY of your calls are going into vmail or ring no answer. One missed admission can pay for the... View Article...
Want to see how fast your website is according to Google? Then you need to go check their Google Insights tool and put in your company website address. Now do this with your marketing company. If their website has lousy marks and your company has lousy marks it is time to change. Why? This is... View Article...
If you own a drug rehab or know someone who does (hint, hint referral?) you’re probably scrambling to do what you can to make the phones ring and convert admits. If you don’t have the LegitScript certification, you’re not running social paid ads so you’ve got to make up for that marketing funnel loss elsewhere.... View Article...
Instead of titling this article “Addiction Treatment Strategies: Buying Leads vs. Building a Marketing Engine,” it could read “Addiction Treatment: How to Waste Money in Marketing vs. Investing Money in a Marketing Asset.” It is easy to hire and pay someone to sell you leads. The problem with this strategy is it has just too... View Article...
Drug or Alcohol Addiction Treatment Provides a Captive Audience The drug and alcohol treatment and recovery business is a niche market. If people go to your website, chances are, more than likely, they are there for a good reason. On some level, they think they need you. Now that you’ve got their attention, what do... View Article...
Doing business well doesn’t always mean doing business right. Some say that’s just the way business gets done – even if ethical marketing practices are thrown out the window. But in the addiction rehab industry, business marketing practices drive admits, referrals and reputation management. So if you’re doing what you do best, building your alcohol... View Article...
The Health Insurance Portability and Accountability Act (HIPAA) requires all health care professionals to safeguard patient protected health information. The United States Department of Health and Human Services Office for Civil Rights is responsible for enforcing HIPAA standards and investigating claims of HIPAA violations. For some treatment facilities, marketing and compliance can become an issue.... View Article...
The drug rehab lead generation business is going through a transformation. Addiction treatment centers are churning through 10’s of thousands of calls every day. At the same time those same addiction treatment centers are churning through lead generation companies faster then politicians can change their minds. Drug Rehab Lead Generation Drug rehab lead generation is... View Article...
We hear this all the time…..”Help my phone is not ringing!” My drug rehab is in big trouble! So the question becomes “why is your phone not ringing?” After a little research we can easily find the problem(s) and it is usually more than one. For example, do you know how many website visitors you... View Article...
